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Optimize Your Website To Increase Newsletter Subscription

by Cain Daniel | May 22, 2015 | Life Insurance Licensing in Canada, Marketing, Mortgage Brokering, REMIC Blog

Optimize Your Website To Increase Newsletter Subscription As a new real estate or mortgage agent, you’ve got the basics covered: website, business cards, email newsletter and social media accounts. One of the greatest challenges for anyone in this industry is...

6 Tips for Generating Leads with Database Marketing

by Cain Daniel | May 20, 2015 | Life Insurance Licensing in Canada, Marketing, Mortgage Brokering, REMIC Blog

6 Tips for Generating Leads with Database Marketing One of the biggest misconceptions we hear in this industry is that data-based marketing is primarily used by large businesses with massive databases. This is simply not true. Regardless of the size of your business,...

The Art of Differentiation

by Cain Daniel | May 6, 2015 | Life Insurance Licensing in Canada, Marketing, Mortgage Brokering, REMIC Blog

The Art of Differentiation The art of differentiation comes in a variety of forms. In the mortgage industry it is important to understand that most lenders and mortgage brokerages are offering the same product: money. Since the consumer sees the product as virtually...

Protecting Your Clients From Identity Theft

by Cain Daniel | May 1, 2015 | Life Insurance Licensing in Canada, Mortgage Brokering, Mortgage Brokering in Ontario, REMIC Blog

Protecting Your Clients From Identity Theft In today’s mortgage market, identity theft and impersonation are a significant concern, making it necessary for the mortgage agent to verify the identity of his or her client at the initial consultation.  Regardless of...

4 Ways To Perfect Your Sales Call

by Cain Daniel | Apr 24, 2015 | Life Insurance Licensing in Canada, Marketing, Mortgage Brokering, REMIC Blog

4 Ways To Perfect Your Sales Call Remember: the goal of an advertisement is to get people to call. The goal of the agent is to get an appointment with the caller as long as the agent believes that the caller is qualified. Agents must also consider that...

How to Win a Face-2-Face Client Meeting

by Cain Daniel | Apr 3, 2015 | Becoming a Mortgage Broker, Life Insurance Licensing in Canada, Mortgage Brokering, Mortgage Brokering in Ontario, REMIC Blog

How to Win a Face-2-Face Client Meeting There are three basic places where a mortgage agent can meet a client: The client’s home The mortgage agent’s office Another outside location. There are several positives and negatives for each location, but it is important to...
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